# Howseen AI

> Howseen AI helps brands track, measure and improve their visibility and recommendations across major AI answer engines: ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode. It tracks where your brand shows up in AI answers and generates GEO-optimized content to get you cited.

## What it does
- Track your brand's visibility, share of voice and sentiment across AI search engines.
- See which prompts recommend you vs your competitors.
- Run a technical GEO audit of your site (robots.txt, sitemap, llms.txt, schema).
- Generate GEO-optimized articles that get your brand cited by AI.
- Ask Claude, ChatGPT or Cursor about your own AI visibility data through the Howseen MCP server and REST API.

## Key pages
- [Howseen AI](https://howseen.ai): AI visibility tracking and GEO content for your brand.
- [Community](https://howseen.ai/community): Join the GEO community.
- [Pricing for brands](https://howseen.ai/pricing): Plans and pricing for brands.
- [Pricing for agencies](https://howseen.ai/pricing#agencies): White-label pricing for agencies.
- [MCP & API](https://howseen.ai/mcp): Connect Howseen to Claude, ChatGPT or Cursor (26 MCP tools, read only by default) or use the REST API.
- [Integrations](https://howseen.ai/integrations): Publish to WordPress, Shopify, Ghost, BigCommerce, webhook or Next.js; connect Search Console, GA4 and Bing; use Howseen in Claude, ChatGPT and Cursor.
- [MCP use cases](https://howseen.ai/mcp-use-cases): Ready-made commands for Claude, ChatGPT or Cursor connected to the Howseen MCP server.
- [AI visibility API](https://howseen.ai/ai-visibility-api): Read-only JSON REST API and remote MCP server for AI visibility data (visibility, prompts, competitors, sources, responses), included in Pro and Business.
- [White-label reports](https://howseen.ai/white-label-reports): AI visibility reports shared under the agency's name, logo and color; Business plans, or Starter and Pro from 2 paid sites.
- [Howseen MCP on GitHub](https://github.com/howseen-ai/howseen-mcp): Setup for Claude Code, Cursor, Codex, Claude.ai and ChatGPT, and the tool list.
- [Free trial](https://app.howseen.ai/signup): 3 days, every engine of the Pro plan.
- [AI Instructions](https://howseen.ai/ai-instructions.html): Canonical structured facts about Howseen for AI assistants, including the entity map (relations).
- [Affiliate program](https://howseen.ai/affiliates.html): up to 30% recurring commission for partners.
- [Refund policy](https://howseen.ai/refund): Cancellation, refunds and the 90-day money-back guarantee on annual plans.

## GEO guides
- [What is GEO?](https://howseen.ai/what-is-geo.html): Generative Engine Optimization explained, and how it differs from SEO.
- [How to check brand mentions in ChatGPT](https://howseen.ai/blog/how-to-check-if-chatgpt-mentions-your-brand): Step by step, the buyer prompts to type, logged-out tests, the sources ChatGPT cites, and how to track mentions over time.
- [GEO for SaaS](https://howseen.ai/geo-for-saas.html): How SaaS teams get their product recommended by AI.
- [GEO for Ecommerce](https://howseen.ai/geo-for-ecommerce.html): How ecommerce and Shopify brands get their store recommended by AI.
- [Get recommended by AI](https://howseen.ai/get-cited): Book a call to see which brands ChatGPT, Gemini and Perplexity recommend instead of yours, the pages they cite, and Howseen data (AI cites brand websites 2.5x more than retailers).
- [GEO for Agencies](https://howseen.ai/geo-for-agencies.html): How agencies sell AI visibility as a service.
- [Best AI visibility tools 2026](https://howseen.ai/best-ai-visibility-tools): 8 AI visibility tools compared with real prices checked on each vendor's pricing page.
- [Best Profound alternatives 2026](https://howseen.ai/profound-alternatives): Profound alternatives with public prices, for small businesses and agencies.
- [Best Peec AI alternatives 2026](https://howseen.ai/peec-ai-alternatives): 7 Peec AI alternatives compared on price, engines and what they do after the report.
- [AI visibility tools](https://howseen.ai/ai-visibility-tools.html): What AI visibility tools are, what Howseen tracks across up to six AI engines depending on plan, and how it compares to Profound, Peec and Otterly.

## Howseen Academy (free GEO course)
- [Howseen Academy](https://howseen.ai/academy): Free course in 4 modules, from why AI recommends a brand to using Howseen click by click. 18 lessons and a glossary.
- [Mention vs citation, and GEO vs SEO](https://howseen.ai/academy/mention-vs-citation): The three ways a brand shows up in AI search, and which one to track first.
- [The AI engines that matter](https://howseen.ai/academy/ai-engines-compared): How ChatGPT, Gemini, Perplexity, Google AI Overviews and AI Mode find and cite sources (Howseen data, 5,331 answers).
- [Pick the buyer questions worth tracking](https://howseen.ai/academy/choose-buyer-questions): Discovery, comparison and problem questions, and why branded questions inflate visibility.
- [Read the four numbers of AI visibility](https://howseen.ai/academy/read-ai-visibility-metrics): Visibility, share of voice, sentiment and position: how each is calculated and what to do when it is low.
- [Find the sources AI cites](https://howseen.ai/academy/find-the-sources-ai-cites): Turn cited sources into a ranked target list.
- [Make your site readable by AI](https://howseen.ai/academy/make-your-site-readable-by-ai): AI crawlers in robots.txt (OAI-SearchBot, GPTBot, PerplexityBot, Google-Extended), JavaScript rendering, indexing, structured data, llms.txt.
- [Write pages AI can quote](https://howseen.ai/academy/write-content-ai-cites): Answer-first sections, facts with sources, tables and FAQ, with the KDD 2024 GEO paper results.
- [Build trust and third-party mentions](https://howseen.ai/academy/earn-trust-and-third-party-mentions): E-E-A-T on your site and the off-site plays (lists, reviews, communities, video).
- [Set up your brand in Howseen](https://howseen.ai/academy/set-up-howseen): The Howseen setup, screen by screen.
- [Connect Google Search Console](https://howseen.ai/academy/connect-google-search-console): Connect Search Console to Howseen, auto-indexing and error messages.
- [Connect Bing Webmaster Tools](https://howseen.ai/academy/connect-bing-webmaster-tools): One-click connection or API key, and Bing submission.
- [Connect your site and publish](https://howseen.ai/academy/connect-your-site-and-publish): WordPress, Shopify, Ghost, BigCommerce, Webflow, Wix, Next.js, webhook, and autopilot.
- [Read your Howseen dashboard](https://howseen.ai/academy/read-your-dashboard): Every card of the Overview and what to do next.
- [Work your Action Plan](https://howseen.ai/academy/use-the-action-plan): The GEO score, its three levers, and how to run actions.
- [Content Plan and Content Refresh](https://howseen.ai/academy/content-plan-and-content-refresh): Generate, edit and publish articles, and refresh existing pages.
- [Track your progress](https://howseen.ai/academy/track-your-progress): Indexing badges, article wins, AI traffic in Analytics and a monthly review.
- [GEO glossary](https://howseen.ai/academy/glossary): 30 GEO and AI search terms in plain words.

## Free tools
- [All free tools](https://howseen.ai/tools): Free GEO and AI visibility tools, no signup.
- [Does ChatGPT mention your brand? (free checker)](https://howseen.ai/tools/ai-visibility-checker): Free check: an AI assistant (Claude, web search on) answers 3 buyer questions; see if your brand is named, who is named instead, and the sources read. Plus 3 prompts to check ChatGPT by hand.
- [AI crawler checker](https://howseen.ai/tools/ai-crawler-checker): Free check of robots.txt rules for GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended, content without JavaScript, and llms.txt.
- [LLMs.txt generator](https://howseen.ai/tools/llms-txt-generator): Free llms.txt generator from your sitemap, plus a validator for an existing file.
- [ChatGPT query fan-out](https://howseen.ai/tools/chatgpt-query-fan-out): Free tool showing the real web searches ChatGPT ran to answer a buyer question, and the sites it cited.
- [Schema generator](https://howseen.ai/tools/schema-generator): Free Organization, WebSite and FAQPage JSON-LD generator from a page's real content.
- [AI crawler URL inspector](https://howseen.ai/tools/ai-crawler-url-inspector): Free tool, see the exact title, meta description, word count and structured data GPTBot gets from one URL.
- [E-E-A-T checker](https://howseen.ai/tools/eeat-checker): Free tool, scores a page on 7 E-E-A-T trust signals AI answer engines look for.

## Data
- [Google AI cites YouTube, ChatGPT never does](https://howseen.ai/data/youtube-reddit-ai-answers): Howseen study of 5,331 AI answers across five engines (Aug 16 to Oct 4, 2026): which sources each engine cites.
- [GEO content benchmark, October 2026](https://howseen.ai/data/geo-content-benchmark): 565 X, Instagram and TikTok posts about GEO, classified by format.

## Comparisons
- [Howseen vs Peec](https://howseen.ai/howseen-vs-peec.html): Honest comparison of the two GEO trackers.
- [Howseen vs Profound](https://howseen.ai/howseen-vs-profound.html): Accessible and action-oriented vs enterprise-scale GEO.
- [Howseen vs Semrush](https://howseen.ai/howseen-vs-semrush.html): GEO-native tool vs an SEO suite with an AI-visibility add-on.

## More

- [How AI chooses which brands to recommend](https://howseen.ai/how-ai-chooses-brands.html): how ChatGPT, Gemini and Perplexity pick the brands they name, and how to get cited
- [About Howseen AI](https://howseen.ai/about): the company, the founder and what the product does